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Insightology

Improving Call Satisfaction
 
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Description:
A utility client wanted to improve the performance of their call center operations. Traditionally the call centers had been run from an inside-out perspective. Hence, performance was measured only in terms of metrics that managers felt were important.The customer perspective was not considered. With the involvement of the market research department, a decision was made to understand the customer perspective and benchmark performance as seen by customers
Submitted On:
09 Oct 2006
Submitted By:
Administrator (admin)
File Date:
09 Oct 2006
File Size:
62.92 Kb
File Type:
pdf
Downloads:
25